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What a digital loyalty card costs

A monthly subscription, and a credit spent only when a message really goes out. The real prices of the three plans, what a credit buys, and the sum that says how many you need a month.

5 min read

By Kanz
In this article

With Kanz, a digital loyalty card costs a monthly subscription starting at 29 TND, 12 EUR or 59 QAR, and nothing else for as long as you send no messages. The meter does not run on registered customers, or on stamps, or on scans: it runs on messages sent, and a card update in the wallet is not one.

That is the part that surprises people most, so it may as well go first: the artificial intelligence side is never billed. Working out who has stopped coming, choosing who to follow up with, writing the message, all of it is included in the three plans and you will never see a token counter in your dashboard. What you pay for is the send.

The three plans

Monthly prices taken from the pricing page on 2 August 2026. That page is what counts, not this article.

PlanPer monthActive customers includedCredits per month
Kanz Carte29 TND / 12 EUR / 59 QAR300150
Kanz Agent89 TND / 35 EUR / 169 QAR1,0001,000
Kanz Max249 TND / 99 EUR / 479 QAR5,0005,000

Paid annually, two months are free on all three plans.

An active customer is somebody who has been scanned at your counter at least once in the last 90 days. Not somebody who holds a card: somebody who has used it. A record from 2024 that nobody has scanned since does not count and costs nothing, which means your bill follows your real activity rather than the size of your list.

What a credit buys

A credit is spent when Kanz sends a message on your behalf. That is the whole of what it measures.

What Kanz doesCost
Update the card in the wallet0 credits
Send an email0.2 credits
Send a WhatsApp1 credit
Send a Telegram1 credit

So the 150 credits on the entry plan are 150 WhatsApp messages, or 750 emails, or any mix of the two, plus as many card updates as you like. On 1,000 credits the same arithmetic gives 1,000 WhatsApp messages or 5,000 emails.

The free card update is not a launch discount, it is a product promise, and it is written as one in the code: the cost of the wallet channel is zero, and the module that sends those updates has no path to the credit ledger. It cannot bill, not even by mistake.

How many credits a month, in practice

Do the sum in this direction, not the other one.

It is not your registered customers you should be counting, it is the small number of them who, in a given month, have fallen out of their rhythm. On a list of 300 active customers, the ones who deserve a follow-up within the month run to dozens, not hundreds: the rest come back on their own, and chasing them costs a credit for nothing while wearing out the person's patience.

Add to that a cap on how many messages any one person can receive, set by default to 2 in any rolling 30 days, and a daily total capped at 50. Between those two ceilings it is very hard to burn 150 credits on a list of 300 people without meaning to.

If you do go over anyway, top-ups exist, and they do not expire:

Top-upPrice
100 credits9 TND / 4 EUR / 19 QAR
500 credits39 TND / 16 EUR / 79 QAR
2,000 credits129 TND / 52 EUR / 259 QAR

The monthly allowance, by contrast, does not roll over, so Kanz spends it first: that is always the right order for you.

If you go past the customers included

Nothing stops for your customers. It is the most important rule on this page and it is spelled out in full in the product: above the limit, Kanz pauses new follow-ups, and nothing else. Scans carry on, stamps carry on, rewards carry on, cards carry on updating.

A customer should never be able to guess that the business they buy from has gone past its plan. Software that refuses a stamp because the owner is doing too well has a design problem; the owner does not.

On the Max plan, past the 5,000 customers included, the overage is billed in blocks of ten customers and not per customer: 1 TND, 0.40 EUR or 2 QAR per block of ten. The difference is not cosmetic. Billed per customer, the same rate would make a thousand extra customers ten times more expensive, which comes down to invoicing somebody as a punishment for having done well.

Before you pay anything

The trial is the full Agent plan, with no card details, and it ends at whichever of these two comes first: 30 days, or 10 verified returns.

That second counter is there on purpose. A verified return is a customer who came back and held out their card at your counter, not an email opened or a link clicked. A trial that ends because the product worked ten times is a better conversation than a trial that ends because a month went by, and it is also the only one of the two that tells you anything.

The question actually worth asking

Price is not what decides it, because at these amounts a single recovered customer a month pays back the subscription in most businesses. What decides it is whether you genuinely have customers who come back, and therefore anybody to retain. A business whose trade is passing footfall does not need a loyalty card, it needs a shopfront sign.

The cases where Kanz is not the right choice are listed on the comparison page, along with the products that answer those cases better.

Comparing us with something else?

We put Kanz next to five other loyalty tools, with a link to the vendor's page and the check date on every line.

Your regulars have already been in. Bring them back.

10 returns on us, a 30-day trial, no credit card. If nobody comes back, you paid nothing.

No credit card asked for. The trial ends by itself.